75% of search engine users never get past the first page of their search results.
Applying SEO to a company website is a great way to improve visitors, branding, and company visibility. But there are many types of SEO that you need to learn before you invest time and money into your marketing plan.
What are the different types of SEO that you should look into before you sign a marketing plan?
We have all the information you need. Check out popular types of SEO below.
Types of SEO: On-Page
This is the process of optimizing your website for search engines. This includes optimizing your title tags, meta tags, and keywords. It also includes optimizing your website content and making sure your website is easy to navigate.
On-page SEO is the most important type of SEO for your company. If your website is not optimized for the search engines, you will not get as much traffic as you could.
Types of SEO: Off-Page
There are many different types of Off-Page SEO that you can do for your company. Some common techniques include link building, social media marketing, and blog outreach.
Link building involves getting other websites to link to your website, which helps to improve your website’s authority and ranking. Social media marketing involves promoting your website and content through social media channels, such as Facebook, Twitter, and LinkedIn. Blog outreach involves guest posting on other blogs in your industry, which can help to increase your website’s exposure and link popularity.
Types of SEO: Technical
It focuses on improving the technical aspects of your website to make it more search engine friendly. This can include improving your website’s speed, structure, and code. Technical SEO for businesses can be a complex and time-consuming process, but it is essential for any website that wants to rank on top of search engines.
Types of SEO: Local
By optimizing for local search terms, companies can make sure that their website appears in the search results when people search for businesses like theirs in their area. Building local citations means ensuring that your company’s name, address, and phone number are listed accurately and consistently on local directories and review sites. Creating local content can help attract local customers and help your business stand out in the search results.
Types of SEO: Mobile
As people spend more time on their mobile devices, it’s important to make sure your company’s website is optimized for mobile.
Some common types of mobile SEO include optimizing your website for different screen sizes, increasing your site’s speed, and making sure your site is easy to use on a mobile device. You should also make sure your site is mobile-friendly and responsive, meaning it will look good and work well on all types of mobile devices.
Tracking your SEO results is also important in order to determine how effective your strategies are. We can check out this blog post of a professional search engine optimization company to learn about the benefits of these kinds of strategies.
Improve Your Website’s Search Engine Rankings
There are many types of SEO and the right type for your company depends on your goals. Some common types of SEO are on-page optimization, off-page optimization, and technical SEO. SEO can help you improve your visibility online, buy website traffic, and increase your sales.
If you’re not sure which type of SEO is right for your company, contact an SEO expert to get started.
If you found this article helpful, check out our website for more articles just like this one.
